ClickBank Refund Policy: Start Here To Save Your Time!
September 9th, 2010What is the refund policy?
It is the possibility for a ClickBank-buyer to ask for his money back, once he thinks that the product does not deliver what it promised. Indeed, a good refund policy has to be at the very heart of a marketplace so people can buy with confidence knowing they can get a refund if the time comes.
What is downside here?
Sadly, this policy has a downside. It can encourage people to cheat the system. That is why, if you are a ClickBank affiliate, you have to live with refunds. This will happen, even if you promote one of the best products in this or that niche.
The ClickBank extensive tracking system tells us that five percent of sales in their marketplace come back as refund requests. When you give a buyer a refund, you might hear any sort of complaint. Some of them are legitimate and others are bizarre. And others just won’t offer an explanation for why they want the refund. For many of these refund requests, the odds are that you are dealing with an unethical buyer.
What is the challenging problem here?
The main challenge here is the non-ability to ask the customer to bring back the product to get his money back. ClickBank hosts only digital products. Hence, the customer will surely have a copy of the product on his computer. This way, some customers are encouraged to ask for refunds since they guarantee having the product.
What be the feasible solution for this problem?
A reference system could be created that recorded users who were habitual customers of the refund policy. Then, if that reference system actually worked, you could conceivably refuse service to a refund policy abuser who had been “busted”. Refund abusers are intentionally stealing products, so they are going to be one step ahead of your tracking list. It is not that hard to come back into ClickBank as a customer with a new ID and new credit card and your tracking system is out the window.
I would be very happy, if had to tell you that the problem has been solved. The problem has been detected, but a final solution is still under investigation. ClickBank designers tell us via their forum that they are looking seriously for a solution.
I personally think that this limitation should not hold you back from opting to work with ClickBank as an affiliate or a merchant. If you imagine having 95% real-sales, then you will anyway achieve a steady income from the comfort from your home.
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